The Seventh-day Adventist Church in Fiji launched its second radio station, Aasha FM, on April 28, 2023.

The 24/7 radio station is exclusively dedicated to broadcasting in Hindi. The new station was officially opened by Pastor Maveni Kaufononga, Trans Pacific Union Mission president, and Tim McTernan, Adventist Media sales and marketing manager.

Radio ministry has been an integral part of the Adventist Church’s outreach efforts in Fiji since 1965, through the late Pastor Aisake Kabu. The launch of Aasha FM marks a significant milestone in its growth.

According to Pastor Kaufononga, “Fiji Mission leads media ministry in the union—both TV and radio. It is also vital that Fiji not only influences other missions but provides support and empowerment to help its growth in the region.”

McTernan echoed this sentiment, stating that “radio ministry is likened unto the voice of God” as it broadcasts the Gospel on a daily basis.

Richard Lucus, from COMS Ltd, was also present at the event. The company is responsible for the technical side of broadcast transmission and has been working closely with Fiji Mission to expand the radio ministry throughout the country. Fiji Mission’s media ministry has been expanding rapidly in recent years, and the addition of Aasha FM is a testament to its commitment to reaching out to diverse communities.

Joe Talemaitoga, former general secretary of Fiji Mission and one of the favorite voices of Hope FM, was also present at the launch event, commending radio director Wyse Bete and his team for a job well done.

Apisalome Seru, Fiji Mission CFO, acknowledged the support of the South Pacific Division and Trans Pacific Union Mission for being part of the launch. He expressed gratitude for God’s blessings on Fiji Mission and its media ministry.

The original version of this story was posted on the Adventist Record website.